Madam Chino's LOOK NOOK Show Room will be closed for the summer while building the madamchino.com webpage and LOOK NOOK Traveling Showcase will pick-up and carry-on at the following market events. Please stay tuned for further special events:
Packaging adds novelty to any given thing. Take a piece of trash a put it in a package, and someone might treasure it more. From an eco-friendly maker and consumer who wants people to think about how objects come and go, this is a strange but important concept to recognize. To contain something in it's very own bubble gives it a newness that removes the process of making from the beholder, creating an awe/wonder of the objects' other-worldliness. A micro-environment of separateness (created by a label or a package) allows consumers to feel that same newness. It is important to create a space around each item, where each is competing for attention, to provide viewers with information. It also has a practical use of identifying and/or protecting the object.
A new tag punch was ascertained and Madam Chino has been steady creating new paper label spreadsheets with handwritten cleverly concocted names for the many novel items hand-made and available at LOOK NOOK!
ULINE is a great company to get little ziplock baggies for smaller items amidst many other shop supplies. They come in all shapes! These little 3x4's are great for earrings. Earrings are stuck into paper, slid into the zips, and printed templates tops are cut, bone-folded, hole punched, and stapled over the closed ziplock.
A ream of red cardstock was cut into strips and then further handcut into arrows with hold punches for hangers. Each unique vintage item is sharpie-labeled with name and price before setting to rack.
For more unique handmade items, photospreads are created like the one below, and the images are placed with special care tags and business cards inside of individual mini-ziplocks and pinned to hangers so that the image faces out. Many times, clothing is not done justice on a hanger, so the images assist viewers in seeing the object on a form at first sight
Really there are many tags that are necessary to properly perform the functions of informing for an object. There are care tags, size tags, inventory tags, labels/packaging tags, shipping tags, thank you tags, business card tags, and many variations in them for the type of objects suiting. Boy, a bar code scanner would be awesome.
Madam Chino has been creating up-cycled women's clothing out of pre-loved t-shirts for over 10 years. This summer she traveled to a textile recycling plant (aka "Rag House") in New Jersey (tour the factory here) to source over 300 lbs of rescued t-shirts for the use in both sewing and education. T-shirts are one of the most common, and thus commonly discarded, clothing items in America, and also the most consistent in overall pattern and content. This predictable characteristic allows for dependable product results, allowing the Madam Chino line to create unique quality artisan clothing from otherwise all-too-common and over-saturated post-market material.
The Madam Chino website will launch this summer at www.madamchino.com providing Madam Chino eco-fashion products to the public for individual and wholesale purchase in many sizes and colors.
The following photos represent the female model citizens representing the Madam Chino line on Earth Day April 22nd, 2013 in "Earth Day Runway with Madam Chino and Friends" 2013 edition. Look Book with front and back photos and product descriptions to follow.
View the entire set of show photos HERE
View the show flyer designed by Madam Chino HERE
View the press release with more background to the fashion show HERE
Madam Chino has been creating practical and utilitarian menswear for over 10 years using rescued vintage fabrics combined with up-cycled vintage flannels and sweatshirts. The work employs new uses for everyday throw-away objects such as linings made of cast-away snuggies, revived argyle socks for pockets and wrist cuffs, hoody drawstrings made of shoe-strings, as well as hand-made buttons drilled and varnished of re-purposed closet poles (view the blog post here).
Madam Chino's Spring Men's Collection was showcased at the UWM Union Concourse in Milwaukee Wisconsin on Earth Day Monday April 22nd at High Noon. The work will be available online at www.madamchino.etsy.com by the end of May.